Whatever you are doing — music, art, literature, blogging — you want people to remember you, and come to you when they have a problem to solve.
To make sure all the hours you put into marketing pay off, you want to always keep this in the back of your mind:
Am I being authentic?
Is this my voice, or an imitation of somebody else?
We live in an world of imitation. As we head into the next phase of the 21st century, do your very best to let your voice be heard. It’s the only one you’ve got.