Monthly Archives: December 2012

No, I’m Not a Used Car Salesman

Sheesh…my inbox is stuffed to capacity with nothing but crap from all those people who send out email blasts that are supposed to enlighten me on various subjects.  You know — that marketing strategy “simply everyone, darling” should engage in. … Continue reading

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Superior Marketing – Please Read T Bone’s Note

Music of Nashville [Soundtrack] Various Artists (Artist) | Format: Audio CD A Note from T Bone Burnett & $1 in Credit That any of you has been caused distress by the oversight on this release of the first volume of the The Music of Nashville is a … Continue reading

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Marketing in Your PJs

Today is PJ day for the most part. The day after Christmas and a day to recoup from weeks of preparation: marketing,  gigs, writing, working, cooking, shopping — just fill in the blanks. Tis a wonderful and exhausting season. So … Continue reading

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Winter Solstice 2012

One of the most successful indie labels of the 20th century is responsible for bringing music’s  attention to the Winter Solstice with  holiday samplers of time-honored Christmas music. Windham Hill Records founded by Will Ackerman did a bit of an end … Continue reading

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Think of it This Way: Music is a Storyteller’s Brand

When you were in Junior High running for class president did you really believe in your heart the votes were real?  Or was there a little voice that kept saying, “Karen Smith is much more popular. She’s prettier, and all … Continue reading

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Write Rite, Alright?

Whether you’re a songwriter, author, journalist, poet, blogger, publicist or any combination thereof — writing every day is a part of a disciplined routine. These are literate art forms that must be practiced daily to remain sharp, cutting like butter … Continue reading

Posted in Business Practices, Writing | Tagged , , | 2 Comments

Branding in the House of Commons

As a branding strategy, having a very common name can be a big problem. If I were to use my name alone in my business dealings, it would be very difficult to find me among every other Janet Hansen between … Continue reading

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